American fashion designer Tom Ford continues to deliver a positive impact on the environment with the latest N.004 timepiece. This new watch is an extension of the brand’s Ocean Plastic Timepiece series that debuted in 2020.
This Swiss-made watch comes in a 27mm x 48.5mm case that’s available in two color options – black and white. Its braided strap and the watch itself are made using 100 percent plastic collected from the ocean.
Image: Tom Ford
The glossy dial of the watch is quite subtle and boasts contrasting hands that are diamond-cut. There is an anti-reflecting coating on the top of the watch along with a sapphire crystal. Moreover, a stainless steel case back comes coated in PVD to match the case color while ensuring smooth quartz movement. There is also a matching stainless-steel crown with a plastic inlay.
According to the brand, each watch eliminates ocean plastic waste equivalent to 32 plastic bottles. All packaging for the watch is also recyclable. The creators have not used any non-ocean-bound plastic or virgin plastic in the making of the watch.
Image: Tom Ford
The brand has created this Swiss-made watch in collaboration with all the suppliers who are committed to working on the global issue of plastic pollution. Before this watch series, Tom Ford had partnered with various companies and organizations to show his commitment to sustainability.
For instance, in 2020, he teamed up with Lonely Whale for launching the Plastic Innovation Prize. At that time, it was the only global competition that focuses on forming biologically degradable and scalable substitutes for thin-film plastic.
If you appreciate Tom Ford’s initiative to reduce ocean plastic and also have an inclination towards style, you can consider adding this N.004 watch to your collection. To fund the brand’s work, you can buy this new timepiece for $995 in all the Tom Ford boutiques and the official website. However, if you want to wait for N.004’s sportier version, it will be launched in September along with a recycled stainless-steel case.
Via: Robb Report